Sometimes Numbers Do Lie

In a world full of streaming information and digital data, a small mistake can result in errors all down the line. Marketers and brands are learning this the hard way in analytics. When it comes to “big data,” many companies look only at the final report or the concluding summary. Sure, they see .....Read more >>
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How Does Your Email Marketing Rank?

In this corner of the ring, it’s Google. And in that corner of the ring, it’s spam. On August 10, 2015, Google received approval for a patent that may someday penalize businesses for sending out junk mail or spam. Originally filed in 2012, this patent allows Google to analyze email marketing to .....Read more >>
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Facebook To Share Ad Revenue

Look out, YouTube, there’s another pony in the race. Facebook — who never does anything by half measures — may soon be breathing down your neck. Last month, Facebook rolled out Suggested Videos. These algorithmic auto play ads are a new way for the social media giant to attract advertisers and .....Read more >>
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The Clock Is Ticking

When someone visits your website, you want them to stay and not click away. On a well-designed and optimized homepage, visitors should know about you in seven seconds. That’s not much time. Your website is the first place customers visit to learn more about your company, your brand, and your products. If .....Read more >>
Posted in Google Analytics, Internet Marketing, Search Engine Optimization, Website Design | Leave a comment

8 Things Small Businesses Need To Know About Social Media

Facebook, Instagram, YouTube, LinkedIn, Reddit, Tumblr, Renren, Twitter, Pinterest, Flickr, Google +, Vine, Snapchat, Twoo, Disqus … and the list goes on and on. With so many social media sites, how can you pick the best channel to connect with your customers? At the end of the day, it really depends .....Read more >>
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How To Really Listen To Your Customers

Imagine you manufacture and sell the world’s finest wrestling shoes. They’re hand- stitched, hand crafted, and come with a money-back guarantee. You’re proud of your craftsmanship and want to tell everyone about your great product. So you run ad and marketing campaigns across all the major social .....Read more >>
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5 iPhone Video Tips to Promote Your Brand

Annual meetings, conferences, trade shows, company websites, marketing campaigns … these are but a few places where you want to display and share professional, high-grade videos produced by experts, like our team at Metro Studios. But when it comes to everyday events, informal interviews, and impromptu .....Read more >>
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How To Boost Your Online Reach

What if there was an economical way to attract new customers, interact with current clients, and tell hundreds or thousands of people about your business? Seem too good to be true? Online marketing is the answer. Whether you use email, social media, blogs, your website, or a combination of all of .....Read more >>
Posted in E-mail Marketing, Internet Marketing, Social Media | Leave a comment

Google Analytics: More Than Meets the Eye

Information is power. The more you know about your audience, the better you can help and serve them. Data also allows you to tailor your marketing efforts to reach the right people with the right messages at the right time. When customers feel valued, they’re more likely to be loyal. Did you know .....Read more >>
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10 Deadly Website Sins to Avoid When Creating or Redesigning a Website

The first rule of web club is not to irritate your visitors. Whether you’re creating a new website or redesigning a current site, there are certain things that are major no-no’s. Metro Studios knows what works. But you can learn from the mistakes of other webmasters so you can avoid these 10 deadly .....Read more >>
Posted in Creative Services, Internet Marketing, Search Engine Optimization, Website Design, Website Development | Leave a comment