Hiawatha Economic Development Corporation, or HEDCO, serves to advocate for current businesses and those who wish to relocate to Hiawatha, Iowa, a thriving community in the heart of Eastern Iowa.
HEDCO wanted to design a site that provides information about the community, workforce, and incentives of selecting Hiawatha as a business location. HEDCO takes pride in the achievements of their businesses by recognizing the wide range of industries in addition to providing resources to help them cultivate and maintain success.
Our team recorded video, drone footage, and still photography in Hiawatha to capture the city's best features. Located in the HEDCO homepage banner and throughout the website, the high-resolution digital content increases engagement, boosts search ranking, and improves user experience.
As an ever-changing community, HEDCO prioritizes keeping its community and business members up-to-date on all the happenings in the city. E-mail and social media marketing serve as a line of communication for news and events. This custom-tailored content puts the needs and interests of the public at the forefront.
Our website design services enhanced HEDCO’s digital presence while keeping responsive design, easy navigation, and visual appeal at its core. While some sites prioritize aesthetics over functionality, our graphic designer did both by making information easy to scan and function properly on a variety of devices.
To revamp and align with the identity of HEDCO, a new logo was developed to further the branding of the organization. To celebrate 10 years in business, a new logo and logo mark profile photo was made to highlight HEDCO's commitment to Hiawatha businesses. The design of the HiStrong logo celebrates Hiawatha business anniversaries with an award to recognize their success.
What better way to show off the community than with an ariel view of Hiawatha? HEDCO wanted to emphasize the people-centered metro area with the use of drone footage for their website.
Written content has elevated the HEDCO website with properly articulated materials that inform and provide assistance to business owners. From business success stories to information about arts and culture, HEDCO keeps viewers invested and interested.
