Hadar Athletic


Founded in 1958, Hadar Athletic has a history of producing high-quality U.S.A. made goods designed for athletes of all ages and skill levels. Hadar Athletic wanted their new website to reflect their mission while creating an enhanced shopping experience for coaches.


The Hadar Athletic website uses engaging motion graphics that complement the company’s brand. As a company founded by coaches, the website communicates its values of honesty, respect, and hard work.


Hadar Athletic’s new website is completely redesigned, with a fresh look, better functionality, and a new product assortment paired with an effortless shopping experience.


Digital Marketing

Hosting & Maintenance

Web Design

Web Development

Website Services




Humboldt, IA

Website Design

Superior Sporting Goods Maufacturer

Hadar Athletic is a sporting goods manufacturer that makes equipment for coaches, by coaches. For over 65 years, they have worked to meet the needs of coaches to prevent injuries and promote longevity in athletes.

hadar athletic website football equipment products page
hadar athletic website our story page
hadar athletic website materials & processes
hadar athletic website football equipment
hadar athletic website homepage
hadar athletic studio product photography


eCommerce Photography

In preperation for their website, Hadar enlisted Metro Studios to take new product photography. This was done on-site at Hadar’s warehouse to make it as easy as possible for the client. Now these photos are availabe to use for the client’s website, marketing materials, and more.

hadar athletic seo


Optimizing for eCommerce

With the launch of the new website, like all our websites, we prepared the site to rank well for our selected terms. These terms are high volume keywords that will drive traffic to the site to generate sales. With the launch of a site with numerous pages there was a plan developed and excuted to give Hadar long-term ranking success.

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