Cedar Rapids RoughRiders


The Cedar Rapids RoughRiders are a Tier 1 junior ice hockey team playing in the Eastern Conference of the United States Hockey League (USHL). The community-involved sports team provides a family-friendly atmosphere at the ImOn Ice Arena.


Metro Studios designed, installed, and manages the 4-sided center-hung 16×9 video board at ImOn Arena. Installed in 2021, this video board creates a focal point allowing fans to see live game footage, captivating in-game graphics, and messaging from sponsors.


Along with the new video board, we installed a control room, featuring a NewTek Tricaster and 3Play, which is home to our game night producer and director. With multiple cameras including a center ice camera, goal cameras, a wireless camera, and several PTZs and replay capability.


Commercial Photography

Graphic Design

Multi-Media Event Production

Video Services




Cedar Rapids, IA

RoughRiders Logo Animation Services GIF

Animation Design

Engaging Graphics

From fun graphics to local ads, Metro Studios creates animated videos to capture the attention of RoughRiders fans. Animations that play before the game, between periods, and during intermissions bring enjoyable graphics to crowds.

RoughRiders Video Services GIF

Video Services

Hockey Highlights

We write, produce, shoot, and edit intro videos, pump up videos, and RoughRiders promotional content. At each game, you can find our team filming fans, vendors, players, and the mascot, Ricochet.

RoughRiders Audio Production Services

Audio Production


At each game there are unique messages from sponsors to fit the feel of the match. Our staff runs promotions, announcements, and fan engagement activities that are controlled to meet the best audio standards, while keeping content clear and concise.

RoughRiders Graphic Theisens Starting Lineups

Graphic Design

Memorable Messaging

Displaying effective stadium graphics with short messaging is made easy with graphic design services from Metro Studios. We work directly with each sponsor as well to develop content for the games. By keeping the RoughRiders branding and the branding of their sponsors in mind, all graphics are created to be informative, eye-catching, and entertaining.

ImOn Ice Arena Multi-Media Event Production Services
RoughRiders E-Ticket Graphic
RoughRiders Logo Fire Animation

Multi-Media Event Production

Fan-Centered Hockey Content

We staff a full crew of talented camera operators, audio/lights engineer, public address announcer, host, as well as a director and producer with the goal of creating an engaging experience for both fans and the RoughRiders sponsors. Our event production services provide a captivating multi-media experience for attendees, and those watching at home through a streaming service provided by the league.

RoughRiders Video Board Installation
RoughRiders Multi-Media Event Production Video Board
Cedar Rapids RoughRiders Multi-Media Event Production Services
RoughRiders Multi-Media Event Production Services

Contact Us

Are you ready to see results? Let us know.