lead tracking services Online Marketing Agency | Digital Marketing Strategist | Metro Studios

Careers - Digital Marketing Strategist
Be A Part
Of The Team

At Metro Studios, we value (and really like) our employees. We're a laid back, casual, family-friendly workplace and we treat everyone with respect.

What we're looking for

Metro Studios has an immediate full-time opening for a Digital Marketing Strategist, in our Hiawatha, Iowa office.  

The Digital Marketing Strategist is responsible for the successful management of digital strategy for our clients brands.  This role requires an innovator, a trendsetter, and a progressive thinker who can connect digital to all other aspects of our clients business and drive growth opportunities. The Digital Marketing Strategist answers key questions such as how brands are communicated and experienced through digital interactions and how digital interactions fit into broader customer experiences.

The ideal candidate will work closely with our SEO/Content Specialists to guide and execute marketing strategies, using the latest internet tools, such as websites, paid advertising, SEO, blogging, social media, etc.

Primary responsibilities include:

  • Creating comprehensive strategies to successfully grow the online presence for a variety of clients and industries. 
  • Consistently analyzing client website performance and regularly providing detailed SEO strategy reports to clients.
  • Identifying content or optimization needs based on keyword research and relevant traffic opportunities. 
  • Participating in research, strategy briefings and client meetings as needed.
  • Providing strategy and direction on client website builds to ensure goals are being met during the development process.
  • Overseeing content creation and providing on-page SEO services on all client website builds.
  • Keeping abreast of white hat and black hat tactics so as not to violate search engine guidelines.
  • Working with SEO/Content Specialists and other web department staff to ensure the execution of:
    • Keyword research
    • Competitive analysis reports
    • Content creation
    • On-page SEO strategies
    • Social media strategies
    • Pay-per-click campaigns

Desired skills include:

  • Education and Experience: A four-year degree in Marketing, Journalism or Business Administration Marketing is preferred. Must have 1 to 3 years experience in SEO and online marketing, including Google Analytics, Google AdWords, and Facebook Business Manager.
  • Technology Skills:  Specific skills include knowledge of HTML; blogging platforms like WordPress; more advanced programming languages as needed. The SEO/Content Specialist will also be expected to know the "language of SEO," including, organic search, PPC marketing, CTR, CPC, SEM, ROI, keyword density, long-tail keywords, etc.
  • Writing Skills: Blogging and content creation is a key component of this position.  The Digital Strategist will be required to write engaging, sharable and link-worthy content for a diverse client base.
  • Communication Skills: This position requires excellent communication skills (both written and verbal) as there will be internal and client interaction.
  • Analytical Skills: It's imperative that the Digital Strategist posses critical thinking and analytical skills. They should be able to readily identify problems and formulate practical solutions.

Ready To Apply?

To be considered for this position, please email your resume and any samples of your work to Kirk Hayden, kirk@metrostudios.net

Alternatively, you can send your resume and work samples via postal mail to:

Attn: Kirk Hayden
Metro Studios
1350 Sherman Rd.
Hiawatha, IA, 52233