ENT FEDERAL CREDIT UNION
Video
Click the thumbnail below to view the video
Project Overview
Metro Studios was given a challenging assignment from Mills Marketing – a financial marketing agency in Storm Lake, Iowa. Their client, Ent Federal Credit Union in Colorado, wanted to produce a complete market acquisition campaign to effectively break into the already-saturated credit union market in Denver, Colorado Springs, and surrounding areas.
Our creativity and innovation was put to the limit to find the perfect location, actors, and atmosphere to use for each spot. Talent scouting, location scouting, and prop gathering were especially challenging for this project. Many different locations and types of actors were used. For example, the “Convenience” spot was shot in a residential house with a middle-aged woman, and 3 local children. The “Education” spot was shot at the Zimmerman-Ford car dealership, with a local student actress. Props needed ranged from iPods and laptops to fairy wings and a Spiderman t-shirt!
What We Did
- Audio
- Video